Launch Kit · Subscriptions · Shopify (Liquid theme)

Terroir

A Shopify store for roasters whose best customers subscribe.

Terroir is a dense, roast-dated Shopify theme for specialty roasters. Its subscription builder asks the four questions that matter (coffee, bag size, grind, how often) and shows the real price per delivery.

Open live demo $7,500 AUD · Book a call
Version 1.0.0. Try every page, skin and flow in the demo before you book.
Terroir, Home page on desktop
Terroir, Home page on a phone

Signature flow

Grind and cadence subscription builder

Choose a coffee, a bag size, a grind matched to your brewer and a delivery frequency. Labels come straight from the data, so a fortnightly plan always says fortnightly.

Delivered as the Terroir Shopify theme (Online Store 2.0) installed on your store, with subscriptions on Shopify selling plans; the demo on this site is an interactive preview of the same design.

Built for

  • Specialty coffee roasters selling direct to home brewers

  • Tea, chocolate or pantry brands with repeat orders

  • Roasters moving from a wholesale-first site to direct subscriptions

What the demo does, and where it lives in your theme

Every interactive feature in the demo ships in the delivered Shopify (Liquid theme) code. These are the files that implement it.

  • Roast, process and brew method filters with sorting and shareable URLs

    • sections/main-collection.liquid
    • snippets/facets.liquid
    • assets/theme.js

  • Header search with instant results and a full search page

    • sections/predictive-search.liquid
    • sections/main-search.liquid
    • snippets/search-form.liquid
    • templates/search.json

  • Coffee page with a photo gallery, origin facts and roast, subscription and brewing tabs

    • sections/main-product.liquid
    • templates/product.json

  • Bag size, grind and delivery frequency with the price per delivery

    • snippets/variant-picker.liquid
    • snippets/purchase-options.liquid
    • assets/product.js
    • templates/page.subscribe.json

  • Cart drawer with quantities, plan names and a free shipping bar

    • sections/cart-drawer.liquid
    • snippets/cart-items.liquid
    • snippets/free-shipping-bar.liquid
    • sections/main-cart.liquid

  • Brew guides as blog articles, linked from each coffee

    • templates/blog.json
    • templates/article.json
    • sections/main-blog.liquid
    • sections/main-article.liquid

  • About the roastery page

    • templates/page.about.json

Every page, on desktop and phone

Scroll through the demo one page at a time. Each page opens in the working demo, so you can test it yourself.

  1. Page 01 of 05

    Home

    This week's roast, the current coffees, how a subscription works and the brew guides.

    Open Home in the demo (opens in a new tab)
    Terroir, Home page on desktop
    Terroir, Home page on a phone

  2. Page 02 of 05

    Coffees

    Catalogue with roast level, process and brew method filters and sorting, kept in the URL.

    Open Coffees in the demo (opens in a new tab)
    Terroir, Coffees page on desktop
    Terroir, Coffees page on a phone

  3. Page 03 of 05

    Coffee detail

    Photo gallery, origin facts, bag size, grind, one-off or subscription, brewing tabs and related coffees.

    Open Coffee detail in the demo (opens in a new tab)
    Terroir, Coffee detail page on desktop
    Terroir, Coffee detail page on a phone

  4. Page 04 of 05

    Subscription builder

    Coffee, bag size, grind and delivery frequency with per-delivery pricing. In the theme the coffee page holds steps 2 to 4.

    Open Subscription builder in the demo (opens in a new tab)
    Terroir, Subscription builder page on desktop
    Terroir, Subscription builder page on a phone

  5. Page 05 of 05

    Cart

    One-off bags and subscriptions together, with free shipping progress and a demo checkout walk-through.

    Open Cart in the demo (opens in a new tab)
    Terroir, Cart page on desktop
    Terroir, Cart page on a phone

What you get

Included

  • The kit theme installed on your Shopify store and restyled with your logo, colours and type
  • Your products, collections and pages loaded from content you supply (volume agreed at the scoping call)
  • Subscription setup using the Shopify subscription app you choose
  • GA4 eCommerce events and the Meta pixel set up and tested before launch
  • A launch checklist, a handover call and a short written guide to editing the theme
  • Demo photography on this site is rendered placeholder imagery; your store uses your own coffee photos

Not included

  • Your Shopify plan, app subscriptions and payment fees, which you pay directly
  • Product photography and copywriting
  • Features beyond the kit, which we quote separately as a bespoke build
  • Ongoing marketing, ad management or retainer work

Photography: Demo photography. Rendered placeholder images, replaced with your own photos in a real build.

Licence

After final payment you own your customised site, its content and your brand assets. Luminara keeps the right to reuse the underlying kit for other clients, and the kit itself cannot be resold or redistributed.

Read the full licence summary

Measured performance of the demo

What was measured: the in-app demo at /kits/terroir and /kits/terroir/subscribe, with the Lighthouse mobile preset (emulated Moto G Power, simulated slow 4G) and the Lighthouse desktop preset, Lighthouse 12.1.0, median of 5 runs per result, served from a local production build of this site, over HTTPS and HTTP/2 as in production, on 26 September 2026. Lab results for the demo, not a promise for your finished store: your products, images, apps and tracking will change them.

Book a call about Terroir

Shopify Launch Kit: $7,500 AUD (excl. GST). The price covers the kit's listed features. A 30% deposit of $2,250 is invoiced after we agree your pages and content in writing.

  1. Step 1: Book a free call. We look at the kit and your content with you.
  2. Step 2: We agree the scope in writing: pages, products or services, integrations, and when the deposit and balance are invoiced.
  3. Step 3: We customise the kit on your accounts, then hand it over with a guide.
Book a free 30-minute reviewOr send a message about this kit

Questions

Is this Shopify Liquid or Hydrogen?

Liquid. Terroir is a Shopify theme, which keeps hosting, apps and editing inside Shopify. If you need a headless Hydrogen build, we quote that separately.

Can customers skip, pause or change grind later?

Yes, through your subscription app's customer portal. We connect the theme to the app you choose and test those actions before launch.

Does it handle roast dates and stock?

Stock comes from Shopify inventory and the theme caps quantities at it. Roast and dispatch days sit in the announcement bar, and origin, process and tasting notes come from product metafields you can edit in Shopify.

What does the deposit cover?

The deposit books your build. It is invoiced after a free call, once the scope is agreed in writing. That written scope sets out the balance and when it is due before work starts.

Changelog

  1. 1.0.0 · 24 September 2026

    • First release as a Launch Kit: interactive demo, skins and the kit's signature flow.

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